On Might 9, 2025, the FTC introduced that it’s deferring the compliance deadline for the Unfavourable Possibility Rule by 60 days to July 14. This announcement got here 5 days earlier than the unique compliance date for almost all of the Rule’s provisions. All three Commissioners voted in favor of the deferral.
The announcement explains that the Fee performed a recent evaluation of the burdens that forcing compliance by Might 14 would impose on regulated entities and decided that the Might 14 compliance deadline insufficiently accounted for the complexity of compliance. The announcement offers just a few examples of the necessities imposed by the brand new Rule, and notes, “for instance, firms won’t be able to power shoppers to work together with stay or digital customer support representatives—whether or not in particular person, on the cellphone, by way of instantaneous messaging, or by every other means—except that’s how the patron signed up within the first place.”
The ultimate paragraph of the announcement highlights that the Fee is open to amending the Rule to handle any issues with the Rule that may be uncovered sooner or later.
The Unfavourable Possibility Rule is at the moment beneath problem within the eighth Circuit. On March 17, the FTC filed its transient in protection of the Rule.
For a abstract of the brand new Rule’s necessities, see our prior weblog put up and be at liberty to contact Laura Kim, Terrell McSweeney, Andrew Siegel, or Ali Remick with any questions in regards to the implications of this announcement.
