Apart from AI, is there any phrase about advertising and marketing extra prevalent than “authenticity?” And but, it may be probably the most misunderstood and abused phrases on the market. Relating to establishing a model, there’s a each a profit and a curse of authenticity.
On this deeply private episode of The Advertising and marketing Companion podcast, Amanda Russell and I focus on how authenticity will help you, the way it can destroy you, and the way it may be extra of a method than a default setting for a private model.
A number of the subjects embrace:
- When is authenticity over-sharing?
- How a lot do you present of your private life?
- How is authenticity linked to a model? Are there occasions when it’s worthwhile to go darkish and keep darkish?
- Are you able to be strategically genuine?
- Are you “genuine” to assist others or to hunt validation from the world?
This was a dialogue with various “a-ha” moments, and I’m positive you’ll get pleasure from it. To hear in, simply click on right here:
Click on right here to get pleasure from The Advertising and marketing Companion Episode 316
Please assist our sponsor, who brings you this incredible episode.
Bravo for Brevo!
Now, any enterprise can construct automated buyer experiences, electronic mail advertising and marketing workflows, and touchdown pages that information your buyer to your foremost message. We’re right here to assist companies efficiently navigating their digital presence to strengthen their buyer relationships.
Go to https://www.brevo.com/marketingcompanion to enroll in Brevo without cost and use the code COMPANION to save lots of 50% in your first three months of Brevo’s Starter & Marketing strategy!
Illustration courtesy MidJourney
Associated Posts
Apart from AI, is there any phrase about advertising and marketing extra prevalent than “authenticity?” And but, it may be probably the most misunderstood and abused phrases on the market. Relating to establishing a model, there’s a each a profit and a curse of authenticity.
On this deeply private episode of The Advertising and marketing Companion podcast, Amanda Russell and I focus on how authenticity will help you, the way it can destroy you, and the way it may be extra of a method than a default setting for a private model.
A number of the subjects embrace:
- When is authenticity over-sharing?
- How a lot do you present of your private life?
- How is authenticity linked to a model? Are there occasions when it’s worthwhile to go darkish and keep darkish?
- Are you able to be strategically genuine?
- Are you “genuine” to assist others or to hunt validation from the world?
This was a dialogue with various “a-ha” moments, and I’m positive you’ll get pleasure from it. To hear in, simply click on right here:
Click on right here to get pleasure from The Advertising and marketing Companion Episode 316
Please assist our sponsor, who brings you this incredible episode.
Bravo for Brevo!
Now, any enterprise can construct automated buyer experiences, electronic mail advertising and marketing workflows, and touchdown pages that information your buyer to your foremost message. We’re right here to assist companies efficiently navigating their digital presence to strengthen their buyer relationships.
Go to https://www.brevo.com/marketingcompanion to enroll in Brevo without cost and use the code COMPANION to save lots of 50% in your first three months of Brevo’s Starter & Marketing strategy!
Illustration courtesy MidJourney
